Showroom Cinema

British Film Institute / Collaborative R&D Award (University of Sheffield)

Film Hub North: How Audiences Form

This project involved the School of English, Department of Sociological Studies and the DHI working with Film Hub North and the BFI to develop a Strategic Plan for developing audience engagement in national cinema.

Completed / Dr Michael Meredith (Developer – University of Sheffield)

Q Cinema: Monetising Research-led Public Engagement at the Showroom Cinema

A collaborative project with Sheffield’s Showroom Cinema and the Dept of Sociological Studies to combine technology and high quality academic research in order to generate additional economic value from the cinema’s existing content and programming.